Event Details The annual Sweetgrass Festival is designed to promote and bring attention to the contributions of the Gullah Geechee people's history, culture, traditions and their sweetgrass basket art. Offering free admission, entertainment and activities, the Sweetgrass Festival also provides an opportunity for local basket makers to showcase, promote and market their sweetgrass merchandise to locals as well as cultural tourists from around the country. Offering free admission, entertainment and activities, the Sweetgrass Festival also provides an opportunity for local basket makers to showcase, promote and market their sweetgrass merchandise to locals as well as cultural tourists from around the country.